| 000 | 00772nam a2200217Ia 4500 | ||
|---|---|---|---|
| 001 | 4275 | ||
| 008 | 5222372010 NY MN 7522223322ENG12 | ||
| 020 | _a978-0-07-338095-7 | ||
| 040 | _cEAM | ||
| 050 | _a658.8 G841 2ยช Ed. | ||
| 100 | _aGrewal Dhruv., Levy Michael | ||
| 245 | _aMARKETING | ||
| 245 | _c GREWAL DHRUV., LEVY MICHAEL | ||
| 250 | _a2 Ed. | ||
| 260 | _aNew York | ||
| 260 | _b Mc Graw Hill | ||
| 260 | _c2010 | ||
| 300 | _a683p | ||
| 505 | _aSECTION ONE ASSESSING THE MARKETPLACE 1/ 2. DEVELOPING MERKETING STRATEGIES AND A MARKETING PLAN 31/ 3. MARKETING ETHICS 85/ 4. ANALYZING THE MARKETING ENVIRONMENT 113/ SECTION TW0 UNDERSTANDING THE MARKETPLACE 147/ 5.CONSUMMER BEHAVIOR 149/ 6. BUSINESS-T | ||
| 942 | _cBK | ||
| 999 |
_c8236 _d8236 |
||